I’m Chris Bird and I’ve created the Marketing Playbook on how to scale patient acquisition.
I’ve worked with more than 80 location-based healthcare practices to refine and test the Playbook.
Part of that time has been inside one of the largest Healthcare Management Service Organizations (MSO) in the country and part of that was leading two digital agencies that worked with hundreds of clients across the country.
Whether you’re a Partner in Private Equity that is looking to acquire its next practice or a CEO that is looking for a proven way to open De Novo clinics or a Physician-owner that is looking to take their practice to the next level – the need for a patient acquisition strategy is critical.
A fractional Chief Marketing Officer is the part-time executive who runs your marketing team and is responsible for all of your marketing outcomes.
I specialize in multi-site healthcare practices and love getting into the nitty-gritty of the data. I will find out what your goals are and what has worked so far, and create a comprehensive marketing plan to achieve those goals.
Along the way, I will make sure your team is performing well and in good spirits. I will also implement systems and processes to ensure marketing is a reliable asset to your company.
I am able to work with your team or help you build an appropriate team to get the work done. I also have a group of vetted marketing specialists of my own that help supplement the work.
I’d love to hear what your goals are, and help you reach them with marketing that gets results.
